How to Use Competitor Discovery

Overview

Steve's AI discovers competitors you might be missing based on your industry, product, and market.

Caption: Steve surfaces competitors you may have missed, ranked by relevance — add them in one click.

Access Discovery

Navigate to Competitors page and click Discover tab.

Start Discovery

Click Start Discovery to begin AI analysis.

Review Suggestions

Steve analyzes your market and suggests competitors based on:

• Industry overlap
• Product similarity
• Target market alignment
• Company size and stage

Each suggestion shows:

• Company name and logo
• Brief description
• Why it's relevant
• Add button

Add Discovered Competitors

Add Individual Competitors

Click Add on any competitor to track them.

Bulk Add

Select multiple competitors and click Add Selected.

Customize Discovery

Filter suggestions by:

• Company size - Startups, scale-ups, enterprise
• Market - Geographic or vertical focus
• Product type - Direct, indirect, or adjacent competitors

Expected Outcome

✅ Relevant competitors discovered ✅ Market coverage expanded ✅ Competitors added to tracking

Next Steps

• Add Competitors - Manually add more
• Research Competitors - Start automated research
• Generate Battle Cards - Create competitive insights